
Profile

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Anna-Marie has a diverse range of experience gained from over twenty-two years working with high-performing individuals and teams across four continents. She served in the British Army for nine years, deploying on three operational tours, and worked in a range of challenging environments. From icy snow-holes in northern Norway to the heat and sand of the desert in Central Asia her curiosity at the world, desire to support others, and positive “can-do” attitude have formed the basis for her success.

Anna-Marie initially developed valuable coaching experience from her successful military career, and then further developed her knowledge through working on a variety of international multi-cultural learning and development projects. She has designed and delivered leadership-based training packages for the Chartered Institute of Personnel and Development (CIPD), Abu Dhabi Government, TUI Travel and ENI. Recent UK-based public and private sector coaching clients include: Hintsa, ustwo and the Foreign and Commonwealth Office.
A Professional Certified Coach (PCC) through the International Coach Federation (ICF) and former co-leader for the Executive and Leadership Coaching Community (2018-2020), she was also actively involved in the establishment of the inaugural Dubai and Saudi Arabia ICF Regional Chapters. A self-certified learning junkie, Anna-Marie loves to soak up knowledge from across a range of disciplines to support her coaching clients. She devours books and journal articles and avidly listens into a range of podcasts to keep up to date with the latest research. She actively contributes thought pieces to both the coaching and endurance worlds, and it regularly interviewed in podcasts, articles, radio shows and more to raise awareness of coaching, particularly the benefits of taking coaching conversations outdoors, and a multi-dimensional approach to human performance.
Anna-Marie is on a mission to encourage other coaches to take their practice outdoors. She has co-written chapters on ‘Outdoor Eco-coaching’ for ’The Coaches Handbook’, ‘Succeeding as a Coach’, co-presents the podcast ‘Coaching Outdoors’ and has spoken at the International Coach Federation (ICF) UK Chapter Annual Conference (2018 and 2019), Henley Business School Behavioural Change and Coaching Masters programme (2018), British Army Education and Training Services (2019), ICF Global Converge (2019), British Psychological Society (2020), London Coaching Group (2020) and CIPD People Library (2021), co-hosts the 'Coaching Outdoors' podcast - link here - and contributed to ‘The Coaches Handbook’ and ‘Succeeding as a Coach’ on eco-coaching.
Check out our media page for her latest articles and podcast interviews here.
Qualifications
Post Graduate Certificate in Coaching (Merit) from the University of Derby, United Kingdom
Certificate in Coaching Supervision, Oxford Brookes University, United Kingdom
Accredited Analytic-Network (A-Nc) System™ Coach
Accredited multiple Brain Integration Techniques (mBIT) Coach
Extended DISC® Behaviour Profile Tool
Inventory of Work Attitudes and Motivation iWAM® Profile Tool
Certified Neuro-Linguistic Master Practitioner
Certified Practitioner of Time Line Therapy
Masters in Teaching from the University of Sydney, Australia
Advanced Diploma in Nutrition from The Royal Society for the Promotion of Health
Energy Freedom Techniques - Level One (Association for Advancement of Meridian Energy Techniques)
Mental Health First Aid Certificate
Coaching in Running Fitness (CiRF) England Athletics
Traditional Yoga Association Foundation Course








